The new business road test : what entrepreneurs and executives should do before writing a business plan / John W. Mullins.


The new business road test : what entrepreneurs and executives should do before writing a business plan / John W. Mullins.


Parallel Title
Author Mullins, John W.(John Walker)
ISBN 9780273732792
ISSN
Call Number LC 658.022 MUL
Publication Harlow, England
Publisher New York
Year Financial Times Prentice Hall
Physical Description xviii, 315 p.: ill.; 24 cm
Subject New business enterprises/xPlanning
MARKETING RESEARCH.
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