UnBranding : : 100 branding lessons for the age of disruption / / Scott Stratten & Alison Stratten.


UnBranding : : 100 branding lessons for the age of disruption / / Scott Stratten & Alison Stratten.


Parallel Title
Author Stratten, Scott author.
ISBN 9781119417019
ISSN
Call Number 658.827 STR
Publication Hoboken, New Jersey :
Publisher Wiley,
Year 2018
Physical Description xvi, 300 pages : : illustrations ; ; 24 cm
Subject Branding (Marketing)
Selling /x Mass media.
BUSINESS & ECONOMICS / Marketing / General.
BUSINESS & ECONOMICS / Sales & Selling
Related Names BUSINESS & ECONOMICS / E-Commerce / Internet Marketing
Stratten, Alison, author.
URL
Availability:
PSI Jalan Datin Halimah ( 1 Copy )